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Important Update

Looking for the Latest Documentation?

We've moved our documentation to a new home! Visit our official docs site for the most up-to-date guides, API references, and tutorials. The below docs are like old and out of date.

Documentation

Below is a list of common questions and answers about Bento. If you can't find what you're looking for, please ask in Discord and we'll write it up. If you're looking for developer docs, you can find them here.


New Gmail Spam Message: “Images in this message are hidden, this message might be suspicious or spam”

We've seen an uptick in this new Gmail spam message.


How to send SMS (or WhatsApp messages) in Bento

Learn how to leverage SMS marketing in Bento.


Where is double opt-in legally required?

Need to know which countries you have to double opt-in with?


How to enable reply tracking?

Reply tracking is not recommended, as it may harm deliverability.


Is there any way to recall emails that have been sent out?

You accidentally sent out an email you didn't want. What now?


Can I bulk delete subscribers in Bento?

If you need to delete bigger number of subscribers at once, you still need help from the support.


Can you send emails from Bento chat?

Bento offers the chat option, but there is not yet option for new emails.


How do I use a custom reply-to address with my email marketing?

Use an Environment Variable to setup a global reply-to address.


What the best option to create specific sequences that target subscribers based on their interests?

The guide to targeting subscribers based on their interests.


What is the daily sending limit?

If you are worried you will send too many emails before Bento stops you - do not worry, you won't.


Gmail has detected an unusual rate of unsolicited mail. Got this message today? Here's how to deal with it!

Google is very clear on it's guidelines for bulk messaging. Here's what you need to do to fix this error message.


How to disable link and open tracking

Need to turn off email analytics


My open rate dropped significantly. How can I debug this?

Follow these steps before you reach out to support.


Webflow Form Guide

Want to hook up a Webflow Form to Bento? We got you!


Why is it necessary to get my Bento account approved?

Bento is a leading email communication platform with high deliverability standards which is why we require legitimate businesses to meet specific criteria during the manual approval process.


How to create a simple HTML form

Easily embed a naked HTML form on your site to capture leads!


How to open Bento Chat on specific pages?

This is the easiest way to open chat on specific pages.


Why should I setup Sender Authentication and how is that done?

Sender Authentication can increase email deliverability rates, but it's not always necessary for smaller senders. If you do decide to verify your sending domain, follow the given steps to configure y...


How can I import templates from Stripo to Bento?

Integrating Stripo into Bento may not be intuitive, but it's easy!


Can I paywall my content using Bento?

WP Fusion is a plugin that connects WordPress users with web apps to automate workflows and streamline marketing efforts with features like Content Opt-In.


What is the "bots" number in my email reports?

Did you know that your opens might not exactly be true?


Can I add more sites to my account?

Run multiple sites or combine all into one. Either works in Bento!


Is there a referral program similar to Sparkloop I could use?

We don't have a referral program available, but we're considering partnering with Sparkloop


How to redirect unsubscribes to a custom "goodbye" page

An easy way to give unsubscribers a custom send-off.


Do I need an email inbox warmup tool?

Warming up your email inbox is crucial to establish a good sender reputation and avoid getting marked as spam. Bento offers built-in strategies to simplify the process, eliminating the need for exter...


Why aren’t my preview emails being delivered?

Sending preview emails is easy, but some platforms may have a minimum batch size requirement. In Bento, set the batch size to 100 or more. If the preview email doesn't deliver, it may be due to DMARC...


My subscriber says they did not receive email, but it’s marked as opened - what has happened?

earn common reasons & steps to avoid this issue in the future.


Can an event trigger multiple times in a Flow?

Having multiple Event Triggers is not only acceptable but recommended. By keeping your paths short and focused, you can create a streamlined and effective user experience that encourages engagement a...


Why and how should I clear my subscription list?

Quality subscribers are more important than quantity. Cold or unengaged subscribers can harm your email deliverability. When re-engaging tactics don't work, it's time to clear subscription list.


Why do I need my own domain to send on Bento?

Your email domain greatly affects deliverability and reputation with email providers.


Can I send too much email or too many newsletters?

Consistent email frequency is crucial for high deliverability rates. Sending emails at least once a week shows reliability, but sudden changes like frequent sending, double sending, or large gaps can...


How can I improve my email deliverability?

Boost email marketing deliverability by prioritizing safety, managing frequency, maintaining a healthy subscriber list, and creating relevant content.


What is good or bad spam content score?

Learn about Bento's content spam score, a guideline calculated using spam libraries to help ensure your emails aren't flagged as spam. Keep your score low, ideally below 50%.


Is there a way to add custom fonts?

Learn how to add custom fonts to your Bento emails using CSS styling or HTML/CSS code. You can also request free and open fonts through Bento's Discord server.


If I switch my address how will it affect my deliverability?

When changing your email address, it's crucial to consider how it will impact deliverability. Changing the domain or sub-domain can have a negative effect, but if done correctly, it can be managed.


How to change the brand color and logo on unsubscribe pages

An easy peasy way to update your logo on the unsubscribe page.


How do I move my tracking pixel (to the top)?

Use an Environment Variable to change your tracking pixel position.


Track Elementor Forms with Webhooks

If you use Elementor to collect leads, use this to capture them!


How to compare two time periods with Liquid

An easy way to compare two dates in Liquid


How to capture Leads with Elementor and send them to Bento

How to capture Leads with Elementor and send them to Bento


Custom List Management Guide

How to create a custom email un/subscribe page.


Shoji Editor Guide

Shoji Editor Guide


Tracking Across Subdomains

How to track users across subdomains


Turn off automated form tracking

Recommended for SaaS apps.


Integrating Bento into Make

Setting up your data flow from Make into Bento


ConvertBox allows renaming of passable URL Parameters

With the renaming of passable URL parameters in ConvertBox forms Bento can now identify anonymous users once they land on the redirect URL


Setting up BIMI

How to set up BIMI to display your Brand Logo on all your emails


Bento JS SDK

How to navigate the Bento.js SDK


Recommended Tag Naming Convention

Following a naming convention for your tags could save you a lot of time. Let's go through some tips to keep your naming conventions organized.


Disable Exporting of Contacts (Enterprise)

An additional security measure requested by some users.


How to add Shopify shipment information in your emails

Copy and paste this Liquid snippet.


How to tag and identify people via a URL link

A great workaround to more complex setups.


How to render blog posts in your emails using RSS

How to render blog posts in your emails using RSS


How to fetch JSON data from an API and display it in your email using Liquid

How to fetch JSON data from an API and display it in your email using Liquid


How to send Bento Survey Form data to a 3rd party site using Webhooks

How to send Bento Survey Form data to a 3rd party site using Webhooks


How to convert a Sequence to a Broadcast

How to convert Sequences to Broadcasts


Overview of Survey Forms

Overview of Survey Forms


Blog post reminder flow

Blog post reminder flow


Working with Email Layouts

Working with Email Layouts


How to make your plain text emails dark mode compatible?

Add this quick snippet to add dark mode to your plain text emails.


What is a Tag Group and how do you use it?

When tags are used for the purposes of tracking a customer journey or status, or where multiple tags service an overarching subject, tag groups can be used to categorize them as a way to keep everyth...


How to create custom fields for your subscribers

We highly recommend making use of custom fields in Bento as they allow you to describe who your subscribers are in more detail.


Importing your subscribers into Bento

If you’re moving to Bento and not starting entirely from scratch then you're going to want to import your subscribers. Here's how:


How to set up a Post-Purchase Sequence in Bento

A post-purchase email doesn't just have to be an order confirmation, it can be thanking your customer, requesting a review, providing more info about the product to help them get more out of it, or c...


How to track and convert high intent visitors with Workflows

If you're noticing you have subscribers who are consistently engaging with your content and clicking through to product/sales pages but not purchasing — we want to keep track of those events and conv...


Send Magento 2 Order & Abandoned Cart data to Bento with Webhooks

We were recently working with one of our customers—Kshitij Shah at Art Lounge—to get a webhook integration between Magento and Bento. Kshitij kindly put together a guide for how to send your Magento ...


How to implement an Abandoned Cart Popup

It's not unusual to have a high amount of abandoned carts, but that doesn't mean we shouldn't attempt to convert those potential customers, as they're obviously high intent having added items to thei...


How to re-engage old subscribers using Bulk Operations and Sequences

It's quite important to stay on top of your unengaged subscribers as they can generally have a negative impact on your email deliverability and engagement rates.


Send AidaForm form submissions to Bento with Webhooks

Connect AidaForm to Bento via a webhook and send all new form submission events in a webhook payload to Bento.


Send Reform form submissions to Bento with Webhooks

Connect Reform to Bento via a webhook and send all new form submission events in a webhook payload to Bento.


Send Typeform form submissions to Bento with Webhooks

If you're using Typeform to collect form responses, you can send new form submissions directly to Bento by using a webhook. The webhook—when sent to Bento—will contain a request body (containing the ...


Track Vyper.ai giveaway leads in Bento with Webhooks

If you're running a giveaway with Vyper.ai, you can track your leads in Bento with webhooks


How to allow subscribers to cancel an email sequence without unsubscribing from your whole list

Have you got an email sequence where you're adding all of your subscribers (i.e. welcome & onboarding emails) and would like to provide your subscribers with an option to simply cancel the email sequ...


Installing Bento on a Ruby on Rails project

Get an overview on how to add Bento to a Ruby on Rails project.


How to change your sender/from email address

Learn how to change the email address your emails are sent from in Bento


Billing at Bento

What you can expect to see on your bill and why.


What are teams in Bento?

Teams hold the key to permissions and billing.


What are sites in Bento?

Site's hold all your visitor data, events, and emails.


How to decrease your spam score

Is your spam score too high?


My emails are going to spam?

Let's debug this and get it working.


Sender Authentication in Bento

Using a verified domain for sending email.


How can I cancel my Bento account?

Learn how to close your Bento account.


How to debug low open rates

Step by step guide to increase your open rates.


Alternatives to your physical address

Here are some easy options.


How to find the best sending times specific to your audience?

Using Bento's batching feature discover the best time to send your emails


What is an email prefix and domain?

Heard about these phrases in Bento? Learn what it means below.


Create a Zendesk Ticket with Webhooks

With webhooks, you can create a ticket in Zendesk.


Create a Close.io Lead with Webhooks

With webhooks, you can create a lead in Close.


Create a Trello Card with Webhooks

With webhooks, you can create a card in Trello.


Getting Started with Webhooks

A simple guide, with some examples, on how to use webhooks in Bento.


Connect Bento to Stripe

Get an overview on how Bento connects to Stripe.


Sending events with Zapier

How to send events from anywhere into Bento.


Installing Bento on Shopify

Get an overview on how Bento connects to Shopify.


How to add custom HTML or change styling of a plain text email

Looking to set max-width or change font? Read on.


How can I add an unsubscribe url?

How to easily enable people to unsubscribe.


How should I set up sending in batches?

Find out the right sending speed for your site.


My email preview isn't being delivered

How to troubleshoot a preview that isn't landing in the inbox.


What are visitors, events, emails, tags, segments, and ads?

Quick description of the data model in Bento.


How to use tags in Bento

Learn how best to use tags in Bento.