®
Marketing Automation
Automations that are easy to build and hard to outgrow.
Drag, drop, done. Build email and SMS sequences visually. Test them before they go live. Improve them without starting over.
Trusted by 0+ businesses
Workflow Builder
Visual FirstSee the whole flow at a glance.
Drag triggers, emails, delays, and branches onto a canvas. What you see is what runs.
Event Triggers
Start flows from behavior like signup, purchase, or inactivity.
Actions
Send emails, update records, and route tasks automatically.
Delays
Add wait times between steps. Hours, days, or specific dates.
Conditional Paths
Send people down different paths based on what they did.
Orchestration
Included FreeEmail, SMS, and WhatsApp. One flow.
Send an email, follow up with a text, reach out on WhatsApp. All from the same automation. No separate tools.
Send targeted emails with full context about each person.
SMS
Add urgent nudges and confirmations at exactly the right step.
Reach international audiences in their preferred channel.
Experimentation
Continuous ImprovementTest it. Keep what works.
Split your audience down two paths. See which converts better. Keep the winner. No rebuilding required.
A/B Branches
Run variants simultaneously and keep winning logic active.
Outcome Tracking
Compare opens, clicks, and conversions between each path.
Timeline Preview
See exactly when each step fires before going live.
More automation capabilities
The small stuff that makes your automations smarter over time.
Time-based Triggers
Start flows based on dates, inactivity, or recurring schedules.
Audience Goals
Exit contacts from flows when they convert or meet conditions.
Template Reuse
Share email content across flows without duplicating work.
Flow Analytics
See drop-off, conversion, and timing metrics per step.
Webhook Actions
Push data to external tools at any point in a flow.
Timezone Sending
Deliver messages at the right local time for each contact.
Trigger flows from any tool
Shopify
Purchase triggers
Stripe
Payment events
Zapier
Thousands of app triggers
WordPress
Form submissions
Webflow
Site events
Advanced automation without the premium price tag
Visual workflows, email + SMS + WhatsApp, and A/B testing are all included. No upgrade tiers, no features locked behind paywalls.
Unlimited
Email validation
Unlimited
Team members
Included
Deliverability tools
Built for teams like yours
SaaS
Onboarding, feature adoption, and churn prevention flows.
Ecommerce
Cart abandonment, post-purchase, and win-back sequences.
Digital Products
Course enrollment, upsell, and engagement campaigns.
Local Services
Follow-up sequences and referral automation.
See how Bento compares
Bring your automations over in days, not months
Rebuild your key automations fast with the visual builder. Most teams have their flows running in a few days.
Bento
"Bento is the email provider that I personally use on all my projects. The vibes are right."
Aaron Francis
Founder, Screencasting.com
Build your first automation in 10 minutes.
Free trial. Every feature included from day one.
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