Simple plans, no hidden fees.
Pick Marketing Platform for $29/mo for up to 5,000 Active Users*, get unlimited marketing sends on paid plans. Add Bento Chat for $30/mo, or use Transactional Email on its own.
Agent researching pricing? Go to /pricing.md to understand this page better.
"Bento is the email provider I use on my own projects. It is clear, fast, and easy to trust."
Aaron Francis
Founder, Screencasting.com
Marketing Platform
Transactional Email
Jesse.Selected
Marketing Platform
Email marketing, CRM, automation, forms, and deliverability in one place.
Subscribed users or people with an event in the last 90 days.
- Tanuki AI
- $29/mo up to 5,000 Active Users*
- Tiered pricing starts at $0.01 per Active User*
- Automatic volume discounts for larger lists
- Unlimited marketing sends on paid plans
- Automations included
- Team seats included
- Email marketing
- Marketing automation
- Segmentation
- CRM
- Forms and popups
- Ecommerce integrations
- Custom domains
- Deliverability help included
- Reports
Optional
Transactional Email
API and SDKs for sending non-marketing email such as receipts, alerts, password resets, and product email.
First 100 emails are free. Then $5/mo through 12,500 emails, plus $0.09 per 1,000 after that.
- First 100 emails free
- $5/mo minimum after that
- Then $0.09 per 1,000 emails after 12,500
- No contact pricing for transactional sends
- Emails API sending
- SMTP relay support
- Delivery and engagement tracking
- Email logs
- Templates
- Webhooks
- Spam API
- Bounce and suppression handling
- Deliverability tools included
Or add
Bento Chatfor $30/mo
+$30/mo adds shared inbox, live chat, SMS, routing, saved replies, and AI agents. Requires Marketing Platform.
Selected estimate: Marketing at $29/mo.
The important email tools are included.
Marketing Platform includes the core tools most teams pay extra for elsewhere. No marketing send caps on paid plans, subject to fair-use. No seat fees. No deliverability add-on.
- Unlimited marketing sends on paid plans
- Automations included
- Team seats included
- Broadcasts and Flows
- Forms and popups
- Segmentation and CRM
- API, webhooks, and integrations
- Authentication and deliverability tools
- Reports and list hygiene
Support from people who send email for a living.
If you are moving from another platform, warming a domain, or trying to understand a deliverability issue, you can talk to someone who knows email.
- Migration help when you switch
- Price-match reviews with your current invoice
- Deliverability guidance
- Dedicated IP options when you need them
- SOC 2 compliant
- Clear answers from the Bento team
Pricing questions
Packages, Active Users, transactional rates, trials, migration, and add-ons, answered plainly. Contact support.
Compare the cost model, not every feature
See what each platform includes, what makes the bill grow, and which type of team it serves best.
Swipe left or right to compare platforms.
| The decision |  Bento | ||||||
|---|---|---|---|---|---|---|---|
| What drives your bill? | Active users + transactional usage | Transactional sends; marketing needs another tool | Profiles + email plan | Contacts + email plan | Contacts + plan tier | Subscribers | Subscribed contacts |
| Marketing automation included? | Yes, included | No, add a marketing platform | Yes | Yes | Yes | Yes | Yes |
| Transactional email? | Simple usage-based add-on | Core product | Available with limitations | Paid add-on | Paid add-on | No standalone API | Included on paid plans |
| Do inactive contacts raise the bill? | No | Not applicable | Often | Often | Often | Depends on subscriber status | Only subscribed contacts |
| Best fit | Marketing + product email in one place | Product email only | Ecommerce marketing | Newsletter basics | Sales + marketing | Creators | Product-led teams |
Start sending better email.
Try Bento with your real list, automations, and transactional email. No charge during your 30-day trial.