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Bento

Pick the package that fits you best.

And don’t stress — you can always switch packages later.

4.9/5 on G2 G2
Trusted by 4,000+ businesses

How many users do you have?

users
3,000×$0.01=$30/mo
3K50K100K250K500K1M2M3M+
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Coming Soon

Bento Free

Get started with email marketing basics

$0/forever

Coming soon

  • Up to 250 users
  • 1 admin user
  • 100 emails/day
  • 1,000+ templates
  • Basic automations
  • Custom domains
Recommended

Bento Starter

Perfect for small teams getting serious

$30/mo

Flat rate, no surprises

  • Up to 3,000 users
  • Unlimited emails
  • Up to 3 team members
  • Custom domains
  • Bento Broadcasts
  • Bento Flows
  • Bento Chat
  • Bento Forms
  • Bento Popups
  • Bento Spam API
  • Bento Attribution
  • Bento Analytics

Bento Growth

For growing teams that need scale

Everything in Starter, plus:

$30/mo

$0.01 per user/month

  • Unlimited users
  • Unlimited emails
  • Up to 20 team members
  • Advanced delivery analytics
  • Bento Agents

Bento Enterprise

Security, compliance & white-glove service

Everything in Growth, plus:

Custom

Let's talk about your needs

  • SOC-2 Type II compliant
  • Dedicated IP address
  • Deliverability consulting
  • Custom SLAs
  • Onboarding & training
SOC-2
SOC-2 Type II CompliantINCLUDED

We're compliant with SOC-2 Type II standards and can provide our report on request.

30-day free trial on paid plansCancel anytimeNo contractsFree migration assistance
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See what you get with Bento

Compare your options and see why teams switch.

Feature
WINNER
BentoBento
KlaviyoKlaviyo
MailchimpMailchimp
ActiveCampaignActiveCampaign
KitKit
Price for 10K contacts$100/mo$200/mo$150/mo$375/mo$189/mo
Price for 50K contacts$500/mo$790/mo$350/mo$1,169/mo$519/mo
Unlimited emails
Unlimited automations
Unlimited team members
Transactional emailAdd-onAdd-onAdd-on
AI CRM included
Personalized support
Prices as of November 30th 2025 (prices are subject to change)See full comparisons →
All included in your plan

Everything you need to send better email

80+ features across email marketing, automation, analytics, and deliverability. Click to explore.

Broadcasts
Visual Email Editor
Plain Text Editor
Code Mode
RSS to Email
1000s of Templates
A/B Testing
Subject Line Testing
Send Time Optimization
Visual Workflows
Behavioral Triggers
Drip Campaigns
Sequences
Conditional Logic
Win-back Campaigns
Birthday & Anniversary Emails
Lifecycle Campaigns
Real-time Reporting
Attribution Tracking
Revenue Attribution
Heat Map Analytics
Cohort Analysis
Custom Report Builder
Engagement Scoring

Scales with your growth

Same pricing model from 3,000 to 3 million contacts. No surprise tier jumps.

Discounts for good causes

Non-profits and early-stage startups get special pricing. Just ask.

Risk-free trial

Cancel in one click, any time. No retention calls. No contracts.

Real human support

Discord community, fast responses, and 1:1 calls with founders.

Questions? We've got answers.

Can't find what you're looking for? Contact support

Bento Free is coming soon and will be free forever. You get 100 emails per day, basic automations, and access to 1,000+ email templates. It's perfect for getting started. When you're ready for custom domains and unlimited emails, upgrade to Starter or Growth.

Bento Starter is $30/month flat for up to 3,000 users with all features included. Bento Growth uses usage-based pricing at $0.01 per user per month, so it scales with your business. Both include custom domains, Bento Chat, unlimited emails, and all automations.

Bento Growth is $0.01 per user per month. 10,000 users = $100/month. 50,000 users = $500/month. You only pay for users you actually have. The minimum is $30/month (same as Starter).

Yes. Head to billing and cancel in one click. No retention calls, no questions asked. You can also downgrade to Bento Free at any time.