®
Simple pricing.
Start at $30/month. Paid plans include unlimited emails. After 3,000 users, pay $0.01 per user.
Pick the plan that fits
We highlight one based on your user count. Every paid plan includes unlimited emails.
Current estimate: $30/mo
Bento Starter
For smaller lists that still need the real product.
Flat price up to 3,000 users.
- Tanuki AI
- Up to 3,000 users
- Unlimited emails on paid plans
- Deliverability setup included
- Broadcasts and Flows
- Chat, forms, and popups
- Custom domains
30-day trial. No charge today. Cancel anytime.
Bento Growth
For lists past 3,000 users. Same product, simple math.
Everything in Starter, plus:
$0.01 per user/month.
- Tanuki AI
- $0.01 per user/month
- Unlimited users
- Unlimited emails on paid plans
- Up to 20 team members
- Deeper deliverability reports
- Switching help
- Agents in Bento Chat
30-day trial. No charge today. Pay by user after that.
Bento Enterprise
For high-volume teams with security or sending needs.
Everything in Growth, plus:
Custom pricing for larger setups.
- Tanuki AI
- SOC 2 Type II compliant
- Dedicated IP address
- Deliverability help
- Agents in Bento Chat
- Migration and setup help
- Custom SLAs
- Priority queue sending
We can provide our SOC 2 report on request.
Talk through security, volume, and switching.
Moving a larger list? Show us what you pay now.
Coming from Klaviyo, ActiveCampaign, Customer.io, Kit, Loops, Mailchimp, or another platform? Start a trial, share your current invoice, and we'll see what we can do.
Best for teams around 50,000+ users, anyone in a contract, or teams moving core automations and transactional email.
Bento vs. Competitors
Price, send limits, deliverability, transactional email, and switching help, side by side.
Swipe left or right to compare platforms.
| Feature |  Bento | |||||
|---|---|---|---|---|---|---|
| Price | ||||||
| Estimate for 3,000 users | $30/mo | Profile + send tier | Contact + send tier | Contact + feature tier | Subscriber tier | Contact tier |
| Billing model | $30 to 3K users, then $0.01/user | Active profiles + email sends | Contacts + send limits | Contacts + plan tier | Active subscribers | Contacts by tier |
| Email sending on paid plans | Unlimited | Plan send limits | 10x-15x contact limit | 10x-15x contact limit | Unlimited broadcasts | Unlimited on paid plans |
| Included | ||||||
| Deliverability tools | Included | Tools included, services vary | Authentication tools | Varies by plan | Deliverability reporting on Pro | Basic sending controls |
| Core tools | Included | Channel and service add-ons | Tiered features + add-ons | Tiered features + add-ons | Advanced tools on Pro | Included, fewer tools |
| Transactional email | Included | Add-on | Add-on | Add-on | Not included | Included |
| Built-in chat and forms | Included | Service add-on | Forms, no chat | Varies by add-on | Forms, no chat | Not included |
| Team and switching | ||||||
| Team seats | 3 on Starter, 20 on Growth | Varies by plan | Varies by plan | Varies by plan | Varies by plan | Varies by plan |
| Switching help | Included | Varies | Sales-led tiers | Varies | Free migrations | Self-serve docs |
| Enterprise security | SOC 2 + dedicated IP options | Enterprise options | Premium options | Enterprise options | Creator-focused | Startup-focused |
Pricing you can read
Flat pricing up to 3,000 users, then $0.01 per user. Paid plans include unlimited email sending.
Deliverability tools included
Authentication setup, monitoring, list hygiene, batching controls, and practical guidance are included.
One place for email
Broadcasts, automations, and transactional sends live together, so your team is not juggling email tools.
People help when moving is messy
Get migration guidance, invoice review, and direct help from people who understand email.
Pricing questions, answered
Can't find what you're looking for? Contact support
Yes. Starter and Growth both start with a 30-day trial. We ask for a card to keep spam off the platform, but you are not charged during the trial.
Starter is $30/month for up to 3,000 users. Growth is $0.01 per user per month after that. Both include the core Bento product, unlimited emails on paid plans, automations, custom domains, deliverability tools, and Tanuki AI. Growth also includes Agents in Bento Chat.
No. Paid Bento plans include unlimited emails. Your bill is based on users, so send broadcasts, automations, and transactional email without watching a monthly send cap.
Bento Growth is $0.01 per user per month, with a $30/month minimum. 10,000 users = $100/month. 50,000 users = $500/month. The math stays simple as your list grows.
Yes. Head to billing and cancel in one click. No retention calls, no questions asked.
Starter · $30/mo
Unlimited emails. No charge today.