Can Bento really replace Listrak for our retail and ecommerce email?

Yes. Bento handles product, marketing, and transactional email in one account, with automation, segmentation, and ecommerce tracking designed for teams that care about deliverability and control. SMS can be added through integrations if you need it.

How difficult is it to migrate from Listrak to Bento?

Most brands can complete core migrations in a few days. Contacts, fields, and key segments move via CSV, and our team can help you prioritise and rebuild your most important programs without disrupting revenue.

What happens to our historical reporting and cross channel data?

Detailed historical reporting stays in Listrak and does not fully transfer. You start fresh in Bento, but you can bring in important fields such as last purchase date, lifetime value, or last open so you can keep targeting smartly.

Does Bento support ecommerce flows like cart and browse abandonment?

Yes. Bento supports event based automations for welcome, cart recovery, browse abandonment, post purchase, and winback programs using your ecommerce data.

How does Bento's pricing compare to Listrak contracts?

Bento uses per user pricing with unlimited emails, often cheaper as you scale and you can reach out to our team for help on pricing anytime. Many customers see meaningful savings compared with large Listrak style contracts while gaining more flexibility.

The better Listrak alternative

Bento gives retail and ecommerce teams fast, reliable email with pricing that stays simple as you grow. If you feel locked into a complex Listrak setup, Bento offers an operator friendly platform that keeps deliverability, flexibility, and speed front and center.

Trusted by these companies who switch to Bento

PRICING

Per user pricing with unlimited emails, often cheaper as you scale and you can reach out to our team for help on pricing anytime.

No hidden fees, no email limits. Pay only for identified visitors, not every email you send.

Value-based pricing

Simple, transparent pricing with all features included from day one.

Unlimited emails

Send as many emails as you want without worrying about overage charges.

No surprises

Simple, predictable billing that scales with your business.

The Hidden Cost of 'Cheaper' Plans

Others

Base Plan+$49

Advanced Automation+$29

Deliverability Tools+$49

Priority Support+$39

API Access+$29

Extra Team Seats+$45

Monthly Total$49/mo

Bento

EverythingIncluded

Advanced Automation

Deliverability Tools

Priority Support

API Access

Extra Team Seats

Monthly Total$30/mo

FEATURES

All features included from day one, including advanced automation, deliverability tools, live chat, and shared inboxes.

Get access to our entire feature set from day one. No upgrade tiers or feature gating.

No feature limits

Access all of Bento's powerful features from day one.

Advanced automation

Create sophisticated customer journeys with our visual automation builder.

Real analytics

Get accurate reporting without inflated metrics.

All Features Included

⚡Automations

📧Broadcasts

🔄Sequences

🎯Segments

🧪A/B Testing

📊Analytics

💬Live Chat

📝Forms

All features included on every plan

MIGRATION

Operator friendly platform with anonymous tracking, free email validation, batched sending, and a real community with office hours and Discord support.

Our team handles your entire migration process, ensuring zero data loss and minimal downtime.

Full data transfer

Our expert team will handle your entire Listrak migration.

24-48 hour setup

Most migrations are completed within 1-2 days.

Dedicated support

Get 1-on-1 help throughout the entire migration process.

Migration Process

📤

Contacts & TagsTransferred

Custom FieldsTransferred

Email HistoryTransferred

AutomationsTransferred

24-48 hour white-glove migration

Feature Comparison

Bento vs Listrak

A side-by-side look at what each platform offers. We aim for accuracy, but let us know if you spot anything off.

4 advantages

Features Bento has that Listrak doesn't

Bento

Listrak

Anonymous Event Tracking

Track the journey before someone signs up across your site.

Available with site behavior tracking and ecommerce integrations

Identified Event Tracking

Track customer actions like opens, clicks, and orders after they subscribe.

Retail and Ecommerce Journeys

Build lifecycle flows such as welcome, cart recovery, and winback campaigns.

Omnichannel Campaign Orchestration

Coordinate campaigns across email, SMS, and other retail channels.

Email first with integrations for SMS and other channels

SMS and MMS

Reach shoppers on mobile alongside your email program.

Supported via third party SMS providers

Push Notifications

On site and mobile push for retail campaigns.

Product Recommendations

Use purchase and browse data to power product blocks.

Supported via custom events, fields, and logic

Live Chat

Talk to customers in real time from the same place you send email.

Shared Inboxes

Route replies from campaigns into shared inboxes for your team.

Batched and Paused Sending

Slow sends down or pause in real time to protect deliverability.

Standard scheduling and basic throttling

Deliverability Infrastructure Included

Authentication, reputation monitoring, and batching controls without extra add ons.

Deliverability services available on larger contracts

Free Email Validation

Clean bad addresses before you import or send to protect your sender reputation.

Onsite Popups and Forms

Capture email and SMS subscribers from your store traffic.

Transactional Email Support

Send product, marketing, and transactional email from one platform.

Available for some messages through triggered campaigns

Per User Pricing with Unlimited Emails

Simple per user pricing with unlimited emails, often cheaper as you scale.

Contract and contact based pricing with add ons

Community and Office Hours

Access Discord, office hours, and direct help from email operators.

Onboarding for Lean Teams

Migrate without needing a big internal marketing ops group.

Concierge help for ecommerce brands without enterprise retainers

Implementation projects and service retainers aimed at large retail teams

Compare to other platforms

See how Bento stacks up against other email marketing tools

Questions about switching from Listrak

We've been building Bento for 7 years and 310 days.

Come help us build the next generation of email marketing and automation software. We'll see you inside.

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