Can Bento fully replace SMTP2GO for my email sending?

Yes. Bento can act as your SMTP relay and API for transactional email while also handling marketing campaigns, automations, and customer messaging in the same platform.

Do I need a new sending domain when moving from SMTP2GO to Bento?

You can keep your existing domains if you verify them in Bento and update DNS records, although some teams use the migration as a chance to tidy up subdomains and naming.

What happens to my SMTP2GO bounce and suppression data?

You can export bounces and suppressions from SMTP2GO as CSV and import them into Bento's do-not-email list so you do not accidentally email bad or complaint-prone addresses.

How is Bento's pricing different from SMTP2GO?

SMTP2GO charges mainly by email volume and plan tier, while Bento charges per user with unlimited emails, often cheaper as you scale and you can reach out to our team for help on pricing anytime, with all features included from the start.

Will my developers have to rewrite our entire integration?

Most teams simply swap SMTP host credentials or update a few API endpoints and payloads. Bento provides SDKs, clear docs, and support to help you migrate integrations safely.

The better SMTP2GO alternative

Get SMTP-level deliverability plus full marketing automation in one platform. Switch from SMTP2GO to Bento to run product, transactional, and marketing email from a single, operator-friendly hub.

Trusted by these companies who switch to Bento

PRICING

All-in-one platform for marketing, product, and transactional email instead of a standalone SMTP relay

No hidden fees, no email limits. Pay only for identified visitors, not every email you send.

Value-based pricing

Simple, transparent pricing with all features included from day one.

Unlimited emails

Send as many emails as you want without worrying about overage charges.

No surprises

Simple, predictable billing that scales with your business.

The Hidden Cost of 'Cheaper' Plans

Compare real totals after add-onsBento includes automation + support in one plan

Others • monthly

Base Plan+$49

Advanced Automation+$29

Priority Support+$39

monthly Total$78/mo

Bento • monthly

EverythingIncluded

Advanced Automation

Priority Support

monthly Total$30/mo

FEATURES

Per-user pricing with unlimited emails and all features included from day one

Get access to our entire feature set from day one. No upgrade tiers or feature gating.

No feature limits

Access all of Bento's powerful features from day one.

Advanced automation

Create sophisticated customer journeys with our visual automation builder.

Real analytics

Get accurate reporting without inflated metrics.

All Features Included

Everything includedNo add‑ons

⚡Automations

📧Broadcasts

🔄Sequences

🎯Segments

🧪A/B Testing

📊Analytics

All features included on every plan

MIGRATION

Built-in deliverability infrastructure, anonymous event tracking, live chat, shared inboxes, and free email validation

Our team handles your entire migration process, ensuring zero data loss and minimal downtime.

Full data transfer

Our expert team will handle your entire SMTP2GO migration.

24-48 hour setup

Most migrations are completed within 1-2 days.

Dedicated support

Get 1-on-1 help throughout the entire migration process.

Migration Process

White‑glove migrationETA: 24–48 hours

Contacts & TagsTransferred

Custom FieldsTransferred

AutomationsTransferred

24-48 hour white-glove migration

Feature Comparison

Bento vs SMTP2GO

A side-by-side look at core features and plan limits. We aim for accuracy, but let us know if you spot anything off.

8 advantages

Features Bento has that SMTP2GO doesn't

Bento

SMTP2GO

SMTP relay

Both support SMTP for sending email from apps and servers.

HTTP API for sending

Both offer an API; Bento also layers rich event tracking on top.

Transactional email delivery

Reliable delivery for receipts, password resets, and product emails.

Email marketing campaigns

Bento sends newsletters and promotions natively; SMTP2GO focuses on relay only.

Visual automation workflows

Behavior-based journeys, onboarding flows, and lifecycle email in Bento.

Anonymous event tracking before signup

Track behavior before someone signs up, then connect it when they convert.

Shared inbox and live chat

Bento includes shared inboxes and site chat; SMTP2GO is email infrastructure only.

Deliverability monitoring and tools

Both care about deliverability; Bento bundles monitoring, reputation tools, and batching controls.

Basic

Free email validation

Clean bad addresses in Bento before you send.

Batched and paused sending

Fine-grained control in Bento for warmups, pausing, and smoothing traffic spikes.

Basic throttling

Segmentation and behavioral targeting

Target by behavior, events, and attributes in Bento; SMTP2GO does not manage marketing lists.

Revenue and engagement analytics

Bento ties engagement and revenue back to emails; SMTP2GO focuses on delivery stats.

Templates and drag-and-drop editor

Both support templates; Bento adds a full visual editor for campaigns and automations.

Subaccounts and team access

Both support multi-user setups; Bento also adds collaboration tools like shared inboxes.

Dedicated IP addresses

Both can support dedicated IPs; Bento advises based on volume and reputation needs.

Available where needed

Higher-tier add-on

Discord community and office hours

Get direct access to the Bento team and other operators.

All features included across plans

Bento unlocks everything from day one instead of gating features behind higher tiers.

Features vary by plan

Compare to other platforms

See how Bento stacks up against other email marketing tools

Questions about switching from SMTP2GO

We've been building Bento for 8 years and 7 days.

Come help us build the next generation of email marketing and automation software. We'll see you inside.

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Why Switch from SMTP2GO to Bento