BentoMigrate from SMTP2GO to Bento
Learn how to move from SMTP2GO to Bento. Export key logs and suppressions, update SMTP credentials, and recreate templates so you can send marketing and transactional email from one platform.
Migration Steps and Data Transfer
DATA TRANSFER
What transfers from SMTP2GO?
Here's what data we can migrate from your current platform to Bento.
Contacts & Segments
All your subscribers, tags, and custom fields transfer seamlessly.
Email History
Email history transfers partially based on platform limitations.
Commerce Data
Commerce data may require reconnection to your store.
STEP-BY-STEP
Export from SMTP2GO
Follow these steps to export your data and prepare for migration.
1. Audit where SMTP2GO is used
Log in to SMTP2GO, list the applications, servers, and services that send through its SMTP relay or API, and note which API keys and SMTP credentials they use.
2. Export suppression and bounce data
From your SMTP2GO dashboard, go to the reporting or suppression sections and export bounce, spam complaint, and unsubscribe lists as CSV files.
3. Capture any templates you rely on
If you use SMTP2GO templates, open each one and copy or download the HTML so you can recreate it as a template or layout inside Bento.
WHY SWITCH
Why migrate from SMTP2GO?
Here's why teams are making the switch to Bento.
Reason 1
All-in-one platform for marketing, product, and transactional email instead of a standalone SMTP relay
Reason 2
Per-user pricing with unlimited emails and all features included from day one
Reason 3
Built-in deliverability infrastructure, anonymous event tracking, live chat, shared inboxes, and free email validation
TERMINOLOGY & MIGRATION GUIDE
SMTP2GO → Bento Translation
Different platforms use different terms. Here's how SMTP2GO concepts map to Bento, plus tips for a smooth migration.
The login details your app uses to authenticate with the email sending service.
Token used to send email and record events via HTTP APIs in both platforms.
Addresses that should never receive mail again, such as hard bounces and spam complaints.
Per-message records of sends, opens, clicks, bounces, and other delivery events.
A separate environment for each product, brand, or environment you send from.
Reusable email designs you can plug variables and data into.
Migration Tips
- Start by migrating low-risk traffic to Bento so you can validate deliverability and tracking before moving critical flows.
- Import your SMTP2GO suppression exports into Bento to keep bounces and complaints excluded from future sends.
- Use Bento's free email validation to clean any legacy addresses you pull from logs or your own databases.
- Take advantage of batched and paused sending in Bento to warm new domains and IPs gradually.
Watch Out For
- DNS updates for SPF and DKIM can take time to propagate, so avoid cutting over all traffic until Bento reports your domains as fully verified.
- SMTP2GO is not a subscriber database, so you will usually need to pull your primary contact list from your own app or CRM rather than from SMTP2GO logs.
- Historic email logs from SMTP2GO are not imported into Bento as native events; keep exports if you need them for audit or compliance purposes.
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