The better SmartrMail alternative

Bento gives growing ecommerce brands better pricing, deeper data, and support built for operators who take email seriously. Switch from SmartrMail to get full-featured automation, stronger deliverability, and a community in your corner.

Trusted by these companies who switch to Bento

Why Switch from SmartrMail to Bento

PRICING

Per-user pricing with unlimited emails, so you can scale your email marketing without worrying about contact limits or email volume charges.

No hidden fees, no email limits. Pay only for identified visitors, not every email you send.

Value-based pricing

Simple, transparent pricing with all features included from day one.

Unlimited emails

Send as many emails as you want without worrying about overage charges.

No surprises

Simple, predictable billing that scales with your business.

The Hidden Cost of 'Cheaper' Plans
Others
Base Plan+$49
Advanced Automation+$29
Deliverability Tools+$49
Priority Support+$39
API Access+$29
Extra Team Seats+$45
Monthly Total$49/mo
Bento
EverythingIncluded
Advanced Automation
Deliverability Tools
Priority Support
API Access
Extra Team Seats
Monthly Total$30/mo

FEATURES

All features included from day one with no upgrade tiers or feature gating as you grow.

Get access to our entire feature set from day one. No upgrade tiers or feature gating.

No feature limits

Access all of Bento's powerful features from day one.

Advanced automation

Create sophisticated customer journeys with our visual automation builder.

Real analytics

Get accurate reporting without inflated metrics.

All Features Included
Automations
📧Broadcasts
🔄Sequences
🎯Segments
🧪A/B Testing
📊Analytics
💬Live Chat
📝Forms
All features included on every plan

MIGRATION

Built-in deliverability infrastructure plus batched and paused sending to keep your reputation strong and inbox placement high.

Our team handles your entire migration process, ensuring zero data loss and minimal downtime.

Full data transfer

Our expert team will handle your entire SmartrMail migration.

24-48 hour setup

Most migrations are completed within 1-2 days.

Dedicated support

Get 1-on-1 help throughout the entire migration process.

Migration Process
📤
Bento
Contacts & TagsTransferred
Custom FieldsTransferred
Email HistoryTransferred
AutomationsTransferred
24-48 hour white-glove migration
Feature Comparison

Bento vs SmartrMail

A side-by-side look at what each platform offers. We aim for accuracy, but let us know if you spot anything off.

7 advantages
Features Bento has that SmartrMail doesn't
Bento Logo
Bento
SmartrMail logo
SmartrMail
Anonymous Event Tracking
Track browsing and intent before someone signs up.
Identified Event Tracking
Track customer behavior after they subscribe.
Broadcast Campaigns
Send promotional and newsletter emails at scale.
Automations & Flows
Build welcome, win-back, and abandoned cart journeys.
Visual Workflow Builder
Design multi-step customer journeys visually.
Product Recommendation Emails
Send dynamic product recommendations from your store catalog.
Drag and Drop Email Editor
Design on-brand emails without code.
Plain Text Editor
Send personal-feeling plain text campaigns.
Batched + Paused Sending
Throttle send speed and pause live campaigns in one click.
Free Email Validation
Remove bad addresses automatically before you send.
Live Chat
Talk with subscribers and customers in real time.
Shared Inboxes
Manage replies to campaigns and automations as a team.
SMS Messaging
Add SMS to your automation journeys where it makes sense.
Tags and Segments
Group customers by behavior, purchase history, and attributes.
Custom Fields / Properties
Store rich customer data for advanced personalization.
A/B Testing
Test subject lines and content to improve results.
Commerce Tracking & Revenue Reporting
Attribute orders and revenue back to campaigns and flows.
Discord Community
Get strategy help from other serious email operators.
Open Office Hours
Join live sessions with the Bento team for feedback and support.

Questions about switching from SmartrMail

We've been building Bento for 7 years and 310 days.

Come help us build the next generation of email marketing and automation software. We'll see you inside.

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