The better Pabbly alternative

Per-user pricing with unlimited emails, deliverability tools, and an all-in-one messaging hub. Switch from Pabbly to Bento to run product, marketing, and transactional email from one operator-friendly platform.

Trusted by these companies who switch to Bento

Why Switch from Pabbly to Bento

PRICING

Per-user pricing with unlimited emails, often cheaper as you scale and you can reach out to our team for help on pricing anytime.

No hidden fees, no email limits. Pay only for identified visitors, not every email you send.

Value-based pricing

Simple, transparent pricing with all features included from day one.

Unlimited emails

Send as many emails as you want without worrying about overage charges.

No surprises

Simple, predictable billing that scales with your business.

The Hidden Cost of 'Cheaper' Plans
Others
Base Plan+$49
Advanced Automation+$29
Deliverability Tools+$49
Priority Support+$39
API Access+$29
Extra Team Seats+$45
Monthly Total$49/mo
Bento
EverythingIncluded
Advanced Automation
Deliverability Tools
Priority Support
API Access
Extra Team Seats
Monthly Total$30/mo

FEATURES

All features included from day one including automations, shared inboxes, live chat, and advanced tracking.

Get access to our entire feature set from day one. No upgrade tiers or feature gating.

No feature limits

Access all of Bento's powerful features from day one.

Advanced automation

Create sophisticated customer journeys with our visual automation builder.

Real analytics

Get accurate reporting without inflated metrics.

All Features Included
Automations
📧Broadcasts
🔄Sequences
🎯Segments
🧪A/B Testing
📊Analytics
💬Live Chat
📝Forms
All features included on every plan

MIGRATION

Built-in deliverability infrastructure with batching, pausing, and free email validation so more of your messages reach the inbox.

Our team handles your entire migration process, ensuring zero data loss and minimal downtime.

Full data transfer

Our expert team will handle your entire Pabbly migration.

24-48 hour setup

Most migrations are completed within 1-2 days.

Dedicated support

Get 1-on-1 help throughout the entire migration process.

Migration Process
📤
Bento
Contacts & TagsTransferred
Custom FieldsTransferred
Email HistoryTransferred
AutomationsTransferred
24-48 hour white-glove migration
Feature Comparison

Bento vs Pabbly

A side-by-side look at what each platform offers. We aim for accuracy, but let us know if you spot anything off.

3 advantages
Features Bento has that Pabbly doesn't
Bento Logo
Bento
Pabbly logo
Pabbly
Email marketing campaigns
Both support one time broadcasts and newsletters.
Sequences and autoresponders
Both let you send automated follow up series.
Visual automation workflows
Pabbly supports simple workflows while Bento is built for complex, event driven journeys.
Basic
Anonymous event tracking before signup
Only Bento tracks visitor behaviour before they join your list.
Identified event tracking after signup
Pabbly tracks opens and clicks while Bento tracks website, product, and revenue events as well.
Email events only
Deliverability infrastructure and reputation tools
Bento includes domain reputation monitoring, batching, and warmup controls beyond standard SMTP settings.
Basic
Use of external SMTP providers
Pabbly is designed to plug into many SMTP services while Bento focuses on its own optimized sending infrastructure.
Free email validation
Bento includes list cleaning, while Pabbly sells verification as a separate product.
Paid add on
Batched and paused sending
Both schedule campaigns while Bento adds fine grained batching and instant pause controls.
Basic scheduling only
Live chat and shared inboxes
Bento includes live chat widgets and shared inboxes for handling replies in one place.
Discord community and open office hours
Get direct access to the Bento team and other operators.
Signup forms and embedded widgets
Both provide opt in forms you can embed on your site.
Drag and drop email editor
Both offer a visual builder for creating campaigns.
Tags and custom fields
Both store rich profile data to personalise email.
Segmentation and dynamic audiences
Pabbly segments mainly on basic subscriber data while Bento segments on any event or field.
Limited
Ecommerce and billing integrations
Both can connect to carts and payment tools, Bento focuses on first party data for better attribution.
Native and via APIs
Via Pabbly Connect and third party tools
SMS or multi channel messaging
Pabbly focuses on email while Bento brings together more customer communication.
Email, live chat, shared inbox
Email only
All features included on every plan
Both avoid heavy feature gating, but Bento also includes deliverability tools, validation, and messaging extras in one price.
Most email features included

Questions about switching from Pabbly

We've been building Bento for 7 years and 310 days.

Come help us build the next generation of email marketing and automation software. We'll see you inside.

30-Day Trial • Fast Setup