The better Cordial alternative

Enterprise brands use Cordial for complex cross-channel campaigns, but many outgrow its pricing and data overhead. Bento gives you powerful automation, great deliverability, and all-in-one messaging without the bloated contracts.

Trusted by these companies who switch to Bento

Why Switch from Cordial to Bento

PRICING

Per-user pricing with unlimited emails, not per-contact or per-email charges.

No hidden fees, no email limits. Pay only for identified visitors, not every email you send.

Value-based pricing

Simple, transparent pricing with all features included from day one.

Unlimited emails

Send as many emails as you want without worrying about overage charges.

No surprises

Simple, predictable billing that scales with your business.

The Hidden Cost of 'Cheaper' Plans
Others
Base Plan+$49
Advanced Automation+$29
Deliverability Tools+$49
Priority Support+$39
API Access+$29
Extra Team Seats+$45
Monthly Total$49/mo
Bento
EverythingIncluded
Advanced Automation
Deliverability Tools
Priority Support
API Access
Extra Team Seats
Monthly Total$30/mo

FEATURES

All features included from day one, including automation, transactional email, and shared inboxes.

Get access to our entire feature set from day one. No upgrade tiers or feature gating.

No feature limits

Access all of Bento's powerful features from day one.

Advanced automation

Create sophisticated customer journeys with our visual automation builder.

Real analytics

Get accurate reporting without inflated metrics.

All Features Included
Automations
📧Broadcasts
🔄Sequences
🎯Segments
🧪A/B Testing
📊Analytics
💬Live Chat
📝Forms
All features included on every plan

MIGRATION

Built-in deliverability infrastructure, free email validation, and batched sending so operators stay in control.

Our team handles your entire migration process, ensuring zero data loss and minimal downtime.

Full data transfer

Our expert team will handle your entire Cordial migration.

24-48 hour setup

Most migrations are completed within 1-2 days.

Dedicated support

Get 1-on-1 help throughout the entire migration process.

Migration Process
📤
Bento
Contacts & TagsTransferred
Custom FieldsTransferred
Email HistoryTransferred
AutomationsTransferred
24-48 hour white-glove migration
Feature Comparison

Bento vs Cordial

A side-by-side look at what each platform offers. We aim for accuracy, but let us know if you spot anything off.

5 advantages
Features Bento has that Cordial doesn't
Bento Logo
Bento
Cordial logo
Cordial
Anonymous Event Tracking
Track browsing, carts, and behavior before a user ever signs up.
Identified Event Tracking
Capture product, revenue, and lifecycle events tied to known profiles.
Cross-Channel Orchestration
Both support multi-channel messaging, Bento focuses on lean channels operators actually use.
Email, SMS, live chat
Email, SMS, and app channels
Broadcast Campaigns
Send one-off campaigns to targeted segments.
Sequences & Journeys
Build multi-step, behavior-based automations for onboarding and lifecycle.
Visual Automation Builder
Drag-and-drop style workflow builders in both tools.
Advanced Segmentation
Segment on behavior, attributes, and commerce data.
Built-in Deliverability Tools
Bento includes reputation monitoring, warmup controls, and authentication help by default.
Requires extra tooling and configuration
Shared Inboxes
Let customers reply to campaigns and manage those replies in one place.
Live Chat & Conversations
Chat with visitors and customers alongside your email and automations.
SMS Messaging
Both support SMS; Bento keeps pricing predictable and simple.
Transactional Email
Send order confirmations, password resets, and product emails from the same platform.
Ecommerce & Retail Integrations
Connect Shopify and other commerce platforms for revenue tracking and triggers.
Free Email Validation
Clean your list automatically to protect deliverability and avoid sending to invalid addresses.
Batched + Paused Sending
Slow down or pause sends in real time to protect deliverability.
Limited controls
Enterprise CDP / Data Platform
Cordial acts like a mini-CDP; Bento focuses on messaging while playing nicely with your data stack.
Integrates with your existing CDP
AI Optimization & Predictions
Cordial leans into predictive models; Bento keeps humans in control of strategy.
Operator-first with light AI help
Discord Community & Office Hours
Join a community of operators, ask questions live, and see how others run email.

Questions about switching from Cordial

We've been building Bento for 7 years and 310 days.

Come help us build the next generation of email marketing and automation software. We'll see you inside.

30-Day Trial • Fast Setup