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Insights, tutorials, and product notes for teams that care about better email, cleaner automation, and operator-friendly growth.

175 articles

How to plan holiday email marketing campaigns for Ecommerce

Holidays are the time when companies usually take up the opportunity to run a promotion through their email list. The problem is that many of those businesses have no clue why and how they will launch that marketing campaign which results ...

Nuno Sancha
Nuno Sancha

What Is Dynamic Email Content?

Learn more about dynamic email content, why it's important, and how it works. We'll also explore the different types of dynamic email content and see some examples.

Gracija Atanasovska
Gracija Atanasovska

Ecommerce Email Marketing Strategy

Email marketing still brings a significant revenue stream to ecommerce businesses despite all the *email-marketing-is-dead* announcements. You have permission from customers to talk to them after all. Still, there are some difficulties in ...

Nuno Sancha
Nuno Sancha

Test your email marketing strategy

If you run a quick search on the internet about marketing tips for your email campaigns or any other type of marketing campaign, I am sure that what you will find the most are articles with numbered lists of marketing tactics.

Nuno Sancha
Nuno Sancha

How to Do Effective Mass Email Marketing

Learn the best practices that'll help you do effective mass email marketing and ultimately increase your conversions and revenue.

Gracija Atanasovska
Gracija Atanasovska

14 Tips to Help You Improve Your Email Engagement Rates

Check out our list of 14 actionable tips that’ll help you boost the impact of the emails you send and improve your email engagement rates.

Gracija Atanasovska
Gracija Atanasovska

Why Are My Emails Getting Blocked?

You emails might be getting blocked for various reasons, so click on the link to find what they are and how prevent this from happening again.

Gracija Atanasovska
Gracija Atanasovska

Bounce Rates: Why They Can’t Be Ignored (And Why They’re Not Always Bad): A Blog About Hard Bounce and Soft Bounce Rates

Learn more about email bounce rates - what they are, the difference between hard and soft bounces, and how to improve your email bounce rates in the long run.

Gracija Atanasovska
Gracija Atanasovska

4 Easy Ways to Increase Deliverability of Your Email: A Blog on Increasing Email Deliverability

Increase deliverability of your email by implementing these 4 strategies that work.

Gracija Atanasovska
Gracija Atanasovska

The Benefits of Using a Dedicated IP for Email (vs. Shared IPs)

Find out about the benefits of using a dedicated IP vs. shared IP for your email address.

Gracija Atanasovska
Gracija Atanasovska