BentoMigrate from Dotdigital to Bento
Step-by-step guide to migrating from Dotdigital to Bento. Export contacts, address books, segments, and rebuild automation programs without guesswork.
Migration Steps and Data Transfer
DATA TRANSFER
What transfers from Dotdigital?
Here's what data we can migrate from your current platform to Bento.
Contacts & Segments
All your subscribers, tags, and custom fields transfer seamlessly.
Email History
Email history transfers partially based on platform limitations.
Commerce Data
Commerce data may require reconnection to your store.
STEP-BY-STEP
Export from Dotdigital
Follow these steps to export your data and prepare for migration.
1. Log in to Dotdigital and open Contacts
Sign in at dotdigital.com and use the main navigation to go to the Contacts area, where your address books and segments live.
2. Export all contacts and address books
From Contacts, view All contacts or an individual address book, then use the export option to download a CSV including all fields.
3. Export key segments and preferences
Locate your saved segments and marketing preference groups and export the members for each one that drives important campaigns.
WHY SWITCH
Why migrate from Dotdigital?
Here's why teams are making the switch to Bento.
Reason 1
Pay $0.01 per identified user with unlimited emails and unlimited team members. All features included from day one.
Reason 2
All features included from day one, including automation, SMS, live chat, shared inboxes, and advanced segmentation.
Reason 3
Built-in deliverability infrastructure, free email validation, and batched sending controls to keep you in the inbox.
TERMINOLOGY & MIGRATION GUIDE
Dotdigital → Bento Translation
Different platforms use different terms. Here's how Dotdigital concepts map to Bento, plus tips for a smooth migration.
Dotdigital uses address books as contact groups; in Bento you organise people with tags and dynamic segments.
An individual in your database with an email address and associated data.
Dynamic grouping of contacts based on rules like behaviour, orders, or fields.
Automated journeys that send messages based on triggers and delays.
One-time marketing email sent to a list, tag, or segment.
A single email sent automatically when a condition is met, such as an abandoned cart.
Contacts who should not receive email because they unsubscribed or bounced.
Migration Tips
- Export address books, segments, and suppression lists before changing anything in your Dotdigital account.
- Plan how address books will translate into a clean tag and segment structure in Bento instead of copying list sprawl.
- Rebuild your highest revenue programs first, then migrate lower-impact campaigns afterward.
- Invite your team into Bento early so they can test broadcasts, sequences, live chat, and shared inboxes together.
Watch Out For
- Automation programs and triggered campaigns do not migrate automatically; you will need to rebuild them inside Bento.
- Engagement and historic email performance data stays inside Dotdigital and will not appear in Bento reports.
- If you forget to import suppression lists you may accidentally email unsubscribed or bounced contacts, which can hurt deliverability.
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