Migration path

Migration Guide

Move from ActiveCampaign to Bento with zero guesswork.

Complete guide to migrating from ActiveCampaign to Bento. Export contacts, automations, and CRM data with our migration process.

mediummigration2-4 hours3 core transfers ready

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Migration Flow

A practical migration plan from ActiveCampaign to Bento

This guide follows a simple sequence: export cleanly, map data correctly, then validate before cutover. No generic product pitch, just the steps your team needs.

1Export from ActiveCampaign

2Transfer and map in Bento

3Validate and launch

Stage 1

Export checklist

1Log in to ActiveCampaign
Go to ActiveCampaign.com and log in. Navigate to Contacts from the main menu.
2Export All Contacts
Go to Contacts > Export. Select 'All Contacts' and choose CSV format. Include all custom fields and tags.
3Export by List
If you use multiple lists, export each list separately. Go to Lists, select a list, and use the export option.
4Document Automations
Go to Automations and review each active automation. Document triggers, conditions, wait times, and actions.
5Export Deals/CRM Data
If using CRM features, go to Deals and export your pipeline data. Note your stages and custom deal fields.

Export Steps

Export checklistActiveCampaign → Bento

0 of 6 steps complete

Data Transfer

Migration coverageActiveCampaign → Bento

Transferring data from ActiveCampaign...

Stage 2

Data portability map

Know in advance what imports directly and what may require a rebuild.

SubscribersFull transfer

TagsFull transfer

Custom fieldsFull transfer

AutomationsRebuild in Bento

TemplatesRebuild in Bento

Email historyNot portable

Commerce dataPartial transfer

Stage 3

Validate and cut over

Treat cutover like launch QA. Validate your highest-risk paths first, then move sending traffic.

Send a seed-list test from Bento and verify rendering, links, and tracking.

Compare list and segment counts against ActiveCampaign before your first live send.

Rebuild high-value automations first, then test each trigger path before cutover.

Keep ActiveCampaign running for a short overlap while you monitor deliverability in Bento.

Open detailed migration docs

Migration Process

White‑glove migrationETA: 24–48 hours

24-48 hour white-glove migration

Migration

Switching from ActiveCampaign can be done in one focused session

We help you map lists, rebuild key automations, and validate deliverability before cutover so your first week on Bento is smooth.

Your current ESP

Bento

Progress0%

Contacts and attributesPending

Lists and segmentsPending

Templates and flowsPending

Sending setupPending

Migration complete! Ready to send.

Operator Notes

ActiveCampaign to Bento language map

Keep this open while rebuilding flows. It maps terminology and highlights what to do first during migration QA.

ActiveCampaign→Bento

ContactPerson
Individual in your database
ListTag
Bento uses tags instead of lists
TagTag
Works the same way
Custom FieldField
Custom data storage
AutomationAutomation/Flow
Workflow logic
CampaignBroadcast
One-time sends
DealDeal
Sales opportunity
PipelinePipeline
Sales stages
Site TrackingEvent Tracking
Website behavior tracking

Tips

ActiveCampaign's lists become tags in Bento - plan your tag structure first
Complex automations may benefit from simplification during migration
If using CRM features, map your deal stages before importing
Test automations thoroughly before going live

Watchouts

ActiveCampaign's conditional logic may work differently in Bento
Goal-based automation triggers need to be rebuilt as event triggers
Multi-list contacts will have multiple tags - clean up duplicates

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