Move from Omnisend to Bento.

Export your Omnisend data, bring it into Bento, and rebuild what matters while Omnisend keeps sending. Cancel only when Bento is ready.

Import from OmnisendMedium migration
CSVomnisend-contacts.csv12,400 rows, mapped
  • SubscribersImports directly
  • TagsImports directly
  • Custom fieldsImports directly
  • AutomationsRebuild in Bento
  • TemplatesRebuild in Bento
  • Commerce dataPartly moves
  • Email historyStays behind
3 of 7kinds of data import directly
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Omnisend to Bento, at a glance.

From Bento's Omnisend migration guide. Still deciding? Read Bento vs Omnisend.

Medium

Migration difficulty

Varies by workflow and channel scope.

3 of 7

Kinds of data that import directly

The rest you rebuild in Bento or leave behind.

4

Export steps in Omnisend

Each one is written out below, with tips.

Your time depends on list size and how many flows you rebuild.

Four steps off Omnisend.

Omnisend keeps sending the whole time. You cancel only after Bento carries your mail.

  1. Export from Omnisend.

    4 steps in Omnisend, in the order below. Nothing changes for your subscribers yet.

    Export from Omnisend4 steps
    1. 1Log in to OmnisendGo to Omnisend.com and log in.
    2. 2Export ContactsGo to Audience > All Contacts. Use the export function.
    3. 3Document AutomationsScreenshot your automation workflows for recreation.
    4. 4Export SegmentsNote segment rules for rebuilding in Bento.
    Keep Omnisend sending while you export.
  2. Import into Bento.

    Upload the CSV and map each column to a Bento field or tag. Suppressions go in first, so nobody who left gets mail.

    PeopleImportsomnisend-contacts.csv

    Start import
    CSV columnBento fieldType
    • emailEmailIdentity
    • first_nameFirst nameField
    • last_nameLast nameField
    • tagsTagsTags
    • planplanCustom field
    • last_order_atlast_order_atCustom field

    Rows

    12,400

    Before sending

    • Suppressions imported first
    • Unsubscribes kept unsubscribed
    • Tags created from the tags column
  3. Test, then switch.

    Authenticate your sending domain, rebuild the flow that earns the most, and send a seed test while Omnisend keeps sending.

    Launch checklist4 of 5
    • Sending domain authenticated in Bento
    • Suppressions moved from Omnisend
    • Seed test sent and checked
    • Highest-revenue flow rebuilt and tested
    • Switch sending to BentoNext
    Warm up with your most engaged subscribers first.
  4. Cancel Omnisend last.

    Warm up with your most engaged subscribers, move the rest of your sending, and cancel Omnisend only once Bento carries it.

    Sending, by phase
    PhaseOmnisendBento
    1. ExportSendingNot yet
    2. ImportSendingImporting
    3. Rebuild and testSendingTesting
    4. Warm upSendingWarming
    5. Cancel OmnisendOffSending
    No gap in sending at any phase.

Export your Omnisend data.

Run these in Omnisend before you change anything there. Keep the files somewhere safe until Bento is sending.

  1. 1

    Log in to Omnisend

    Go to Omnisend.com and log in.

  2. 2

    Export Contacts

    Go to Audience > All Contacts. Use the export function.

  3. 3

    Document Automations

    Screenshot your automation workflows for recreation.

  4. 4

    Export Segments

    Note segment rules for rebuilding in Bento.

What comes with you.

3 of 7 kinds of data import directly. The rest you rebuild in Bento or leave behind.

Your import checklist

Import from Omnisend3 of 7 direct
  • SubscribersImports directly
  • TagsImports directly
  • Custom fieldsImports directly
  • AutomationsRebuild in Bento
  • TemplatesRebuild in Bento
  • Commerce dataPartly moves
  • Email historyStays behind

Same ideas, new names

OmnisendBento
  • ContactPersonIndividual subscriber
  • SegmentSegmentSame concept
  • WorkflowAutomationAutomated flows
  • CampaignBroadcastOne-time sends

Before you cancel Omnisend

  • Omnisend documents CSV exports from the full audience, segments, tags, and individual contact records
  • Reconnect Shopify and verify event and field mapping with test orders before enabling messages
  • Push notification features don't transfer
  • Pre-built automation templates need recreation

Get a person to plan the move.

Tell us your current provider, list size, and what you need to keep. We map the order to move things and review your domain setup before you send.

A migration request

you@example.comMigration quote

We are on Omnisend with 12,400 contacts. We need to keep subscribers, tags, and suppressions.

Bento teamReplied

Thanks. Start with suppressions, then your list, then the flows that make money. We can review your domain setup before you send.

Teams switch for deliverability and stay for the support.

“Moving to Bento was the best thing I ever did for my list and its profitability”
Iliane L.G2
“I love how easy it is to use to design SaaS emailing sequences. You can also see rapidly which campaigns are the money makers. But what I love the most is undoubtedly the deliverability that you have once you've set up custom domain tracking”
Arnaud B.G2
“The support and community within Bento is hands down the best I've ever seen from any company, ever.”
Luke J.G2

Questions about leaving Omnisend.

Will I lose my Omnisend contacts and workflows when I switch?
Omnisend documents CSV exports for contacts, segments, tags, and custom fields. Preserve suppression states before importing. Workflows and templates need to be rebuilt and tested because their logic does not transfer as Bento objects.
Will switching hurt my email deliverability?
Neither platform can guarantee inbox placement. Preserve suppressions, authenticate SPF, DKIM, and DMARC, validate tracking links, and ramp sending with recent engaged recipients. Bento includes reputation monitoring and batching controls, while list quality and sender behavior remain your responsibility.
How long does an Omnisend migration take?
Timing depends on the number of workflows, templates, forms, channels, and integrations in use. Contact export is only one step. Plan time to rebuild journeys, reconnect Shopify and other data sources, authenticate domains, import suppressions, and test production-like events.
Will there be downtime?
No. Keep Omnisend running while you import, test, authenticate your sending domain, and warm up. Once Bento is ready, move your sending and phase out Omnisend.
Can the Bento team help if I get stuck?
Yes. The team can review your current setup, help you decide what to move first, and advise on deliverability, data mapping, and launch order.

Other migration guides.

Start your move from Omnisend.

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