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Migrate from Klaviyo to Bento

Complete guide to migrating from Klaviyo to Bento. Export your profiles, flows, and segments with our step-by-step migration process.

🟡medium Migration⏱️ 2-4 hours📚 Detailed Docs

Migration Steps and Data Transfer

DATA TRANSFER

What transfers from Klaviyo?

Here's what data we can migrate from your current platform to Bento.

Contacts & Segments icon

Contacts & Segments

All your subscribers, tags, and custom fields transfer seamlessly.

Email History icon

Email History

Email history transfers partially based on platform limitations.

Commerce Data icon

Commerce Data

Commerce data may require reconnection to your store.

Data Transfer
Migration coverageKlaviyo → Bento
Subscribers
Tags
Custom Fields
Automations
Templates
Commerce Data
Data migration coverage from Klaviyo

STEP-BY-STEP

Export from Klaviyo

Follow these steps to export your data and prepare for migration.

1. Log in to Klaviyo

Go to Klaviyo.com and log in with your credentials. Navigate to the Audience section.

2. Export Profiles

Go to Audience > Lists & Segments. Select your main list and click 'Export'. Choose CSV format and include all profile properties.

3. Export Segments

For each segment you want to recreate, export the members. Note the segment conditions so you can rebuild them in Bento using tags.

Export Steps
Export checklistKlaviyo → Bento
1
Log in to Klaviyo
2
Export Profiles
3
Export Segments
5 steps total

WHY SWITCH

Why migrate from Klaviyo?

Here's why teams are making the switch to Bento.

Reason 1 icon

Reason 1

Pay $0.01 per identified user with unlimited emails and unlimited team members.

Reason 2 icon

Reason 2

All features included from day one. No upgrade tiers or feature gating.

Reason 3 icon

Reason 3

Built-in deliverability infrastructure. Reputation monitoring and authentication included.

Why Switch to Bento
Switch in weeks, not monthsMigration + support included
Klaviyo logo
Bento
Unlimited emails
All features included
30% faster setup
Why teams are switching to Bento

TERMINOLOGY & MIGRATION GUIDE

Klaviyo → Bento Translation

Different platforms use different terms. Here's how Klaviyo concepts map to Bento, plus tips for a smooth migration.

Profile
Person

A contact with an email address in your database

List
Tag/Segment

Bento uses tags and segments instead of lists

Segment
Segment

Dynamic groups based on rules - works similarly

Flow
Sequence/Automation

Automated email sequences triggered by events

Campaign
Broadcast

One-time email sends to a group

Metric
Event

Actions tracked from your website or app

Custom Property
Field

Custom data attached to a person

Migration Tips

  • Export your data before making any changes to your Klaviyo account
  • Test with your own email first after importing to Bento
  • Keep Klaviyo running during the transition period
  • Rebuild your most important flows first, then migrate less critical ones

Watch Out For

  • Email history does not transfer - you'll start fresh in Bento
  • Flow logic may need adjustment as Bento's automation works differently
  • Ensure suppressed contacts are imported to avoid compliance issues

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