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Migration Guide

Move from Plunk to Bento with zero guesswork.

Move from Plunk to Bento without losing your key email data. This Plunk migration guide covers exports, imports, workflows, and deliverability checks.

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Migration Flow

A practical migration plan from Plunk to Bento

This guide follows a simple sequence: export cleanly, map data correctly, then validate before cutover. No generic product pitch, just the steps your team needs.

1Export from Plunk
2Transfer and map in Bento
3Validate and launch

Stage 1

Export checklist

  1. 1Review your Plunk workspace and clean data

    Sign in to your Plunk dashboard and review contacts, segments, and automations so you know what needs to move to Bento.

  2. 2Export active contacts from Plunk

    From the contacts or audience area in Plunk, filter for active subscribers you want to keep and use the export option to download a CSV including email, name, and key properties.

  3. 3Export unsubscribed and bounced contacts

    Locate the view that shows unsubscribed, bounced, or suppressed contacts in Plunk and export them as a separate CSV file.

  4. 4Export any key segments or tags

    If you rely on specific Plunk segments, export members of those segments or ensure the fields that define them are present in your contact export.

  5. 5Copy important templates and flows

    Open your key Plunk campaigns and flows, copy the email HTML or content, and store them in a document or files that you will use to recreate templates and automations in Bento.

Export Steps
Export checklistPlunk → Bento
1
Review your Plunk workspace and clean data
2
Export active contacts from Plunk
3
Export unsubscribed and bounced contacts
0 of 6 steps complete
Data Transfer
Migration coveragePlunk → Bento
Subscribers
Pending
Tags
Pending
Custom Fields
Pending
Automations
Pending
Templates
Pending
Commerce Data
Pending
Transferring data from Plunk...

Stage 2

Data portability map

Know in advance what imports directly and what may require a rebuild.

SubscribersFull transfer
TagsFull transfer
Custom fieldsFull transfer
AutomationsRebuild in Bento
TemplatesPartial transfer
Email historyNot portable
Commerce dataPartial transfer

Stage 3

Validate and cut over

Treat cutover like launch QA. Validate your highest-risk paths first, then move sending traffic.

Send a seed-list test from Bento and verify rendering, links, and tracking.
Compare list and segment counts against Plunk before your first live send.
Rebuild high-value automations first, then test each trigger path before cutover.
Keep Plunk running for a short overlap while you monitor deliverability in Bento.
Migration Process
White‑glove migrationETA: 24–48 hours
0%
Bento
Contacts & TagsPending
Custom FieldsPending
AutomationsPending
24-48 hour white-glove migration
Migration

Switching from Plunk can be done in one focused session

We help you map lists, rebuild key automations, and validate deliverability before cutover so your first week on Bento is smooth.

Your current ESP
BentoBento
Progress0%
Contacts and attributesPending
Lists and segmentsPending
Templates and flowsPending
Sending setupPending
Migration complete! Ready to send.

Operator Notes

Plunk to Bento language map

Keep this open while rebuilding flows. It maps terminology and highlights what to do first during migration QA.

PlunkBento
  • ProjectAccount

    A Plunk project typically represents one product or app. In Bento this maps to an account that groups your events, contacts, and messages.

  • Audience or contactsPeople or contacts

    Both platforms store people with email addresses and properties that you can target in campaigns and automations.

  • FlowAutomation

    Plunk flows are automated sequences of emails. In Bento you recreate them as automations with triggers, delays, and actions.

  • CampaignBroadcast or campaign

    A one time send to a segment in Plunk is similar to a broadcast or campaign in Bento.

  • PropertyField

    Custom data stored on a user in Plunk maps to fields on a person in Bento.

  • EventEvent

    Both tools track events like signups, logins, or feature usage that you can use to trigger automations and build segments.

  • SegmentSegment or filter

    Dynamic groups in Plunk correspond to saved filters or segments in Bento based on fields and events.

Tips

  • Start by migrating a small test segment from Plunk to Bento so you can verify imports and automations before moving your full audience.
  • Keep Plunk active during the transition so you can fall back if needed while you verify Bento sending and tracking.
  • Use Bento office hours or support if you want help mapping Plunk events, properties, and segments into a clean contact model.
  • Warm up your sending domain with smaller campaigns in Bento before turning off Plunk completely.
  • Document your most important flows in Plunk first so rebuilding them in Bento is straightforward.

Watchouts

  • Automations and flows from Plunk do not import automatically into Bento so plan time to rebuild and test your key journeys.
  • Email history and detailed engagement logs typically stay in Plunk, so expect to start fresh with reporting inside Bento.
  • Confirm that unsubscribed and bounced contacts are imported into Bento suppression lists before you send any large campaigns.

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