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Connect SendOwl to Bento

Connect SendOwl to Bento

Connect SendOwl webhooks to Bento for post‑purchase and customer updates.
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Ready to dive deeper?

Explore our comprehensive Sendowl integration documentation and examples to get the most out of your automation.

Everything you need to ship fast

Webhook‑first

quick setup

LTV tracking

lifetime value

Tags & fields

richer segments

Post‑purchase

upsell flows

Your SendOwl store is already selling digital products. Now turn those purchases into lasting relationships.

Every digital purchase, download, and customer interaction can trigger personalized campaigns that increase customer lifetime value and drive repeat sales. The Bento SendOwl integration makes it happen with simple webhook automation.

Script + Webhook

simple setup process

Instant sync

purchase events flow immediately

Digital first

built for digital product sellers

Built for digital product businesses using SendOwl

Simple Integration

Just add a script and webhook URL. No complex API setup required.

Real-time Webhooks

SendOwl events trigger Bento automations instantly when orders are placed.

Page Tracking

Track user behavior on your SendOwl site before they even make a purchase.

Digital Products Focus

Purpose-built for digital goods, courses, software, and downloadable content.

Everything you need for SendOwl email marketing and automation

Webhook‑first

quick setup

LTV tracking

lifetime value

Tags & fields

richer segments

Post‑purchase

upsell flows

Track purchase events

Automatically capture order completion, refunds, and customer data from SendOwl purchases.

Calculate LTV

Automatically track customer lifetime value based on SendOwl purchase data and digital product sales.

Bento SendOwl integration works with your stack

Works seamlessly with the digital product tools and platforms you're already using alongside SendOwl.

Digital

Digital product creators

Edu

Online course platforms

SaaS

Software & app developers

Media

Content & media sellers

Get started in 3 simple steps

1

Install

Create SendOwl webhook

Add the official SDK or connect the integration.

2

Configure

Point to Bento endpoint

Add your keys and basic settings.

3

Send your first event

Verify: order_completed flows

Trigger a Flow and see it live.

Real ways teams use this

Welcome series

Send a warm welcome when users sign up.

event: user_signed_up → welcome

Abandoned cart

Rescue near‑purchases with automated follow-up.

event: checkout_started → rescue

Engagement campaigns

Re-engage inactive users automatically.

event: user_inactive → re_engage

Newsletter

Send regular updates to your audience.

broadcast: newsletter → segment: active

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Frequently Asked Questions

What events?

Purchases, refunds, and customer updates.

What do I need to send?

At minimum email and event name; add properties for context.

Will it duplicate users?

Bento upserts by email to avoid duplicates.