ONLINE
Deliverability Letter

Connect Segment to Bento

Connect Segment to Bento

Forward Segment events to Bento to power Flows, newsletters, and personalization—without duplicating tracking.
Bento Logo

Fast Setup • Easy Cancellation • 30 Day Free Trial

Ready to dive deeper?

Explore our comprehensive Segment integration documentation and examples to get the most out of your automation.

Everything you need to ship fast

Drop‑in destination

minimal changes

Map traits and events

keep one schema

Fast Flows

events to emails in minutes

Scalable

works with warehouses and CDPs

Your Segment data is already flowing. Now turn those events into personalized journeys.

Every identify call, track event, and custom trait you collect can trigger sophisticated marketing automation without changing your tracking code. The Bento Segment integration connects your data pipeline directly to powerful marketing flows.

Drop-in ready

use existing tracking calls

Real-time flows

events trigger instantly

CDP compatible

works with your data warehouse

Built for teams that rely on Segment

Function-based Setup

Add Bento as a destination function in minutes. No SDK changes required.

Event Mapping

Automatically map your existing track and identify calls to Bento events.

Privacy Compliant

Respects your Segment privacy settings and data governance rules.

Warehouse Compatible

Works alongside your existing CDP and data warehouse architecture.

Everything you need for Segment email marketing and automation

Drop‑in destination

minimal changes

Map traits and events

keep one schema

Fast Flows

events to emails in minutes

Scalable

works with warehouses and CDPs

Forward all events

Automatically send track events, identify calls, and custom traits from Segment to Bento.

Track user lifecycles

Monitor user journeys from signup to conversion using your existing Segment data.

Bento Segment integration works with your stack

Works seamlessly with the tools and platforms you're already connecting to Segment.

CDP

Customer data platforms

Web

Web & mobile applications

BI

Business intelligence tools

Data

Warehouses & data lakes

Get started in 3 simple steps

1

Install

Add Bento as a Destination

Add the official SDK or connect the integration.

2

Configure

Map identify/track fields

Add your keys and basic settings.

3

Send your first event

Verify events in Bento

Trigger a Flow and see it live.

Real ways teams use this

Welcome from signup

Reuse your signup event to trigger onboarding.

Segment track('Signed Up') → Bento Flow

Cart recovery

Detect checkout started without purchase.

Segment track('Checkout Started') → Flow

Newsletter audiences

Build segments with traits you already collect.

identify → traits → segments

Churn prevention

Watch for risk signals and branch.

track('Subscription Canceled') → win‑back

Tired of your current email provider?

We'll help you move from
Klaviyo
to Bento.
No hassle. No surprises. Just better email.

Frequently Asked Questions

Do I need to change tracking?

Usually not. Reuse existing calls.

What about PII?

Respect your Segment privacy settings.

Warehouse?

Bento works alongside your CDP/warehouse setup.