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Migration Guide

Move from Benchmark Email to Bento with zero guesswork.

Step by step guide to move from Benchmark Email to Bento. Export contacts, suppression lists, and key automations so you can switch tools with confidence.

easymigration1-2 hours3 core transfers ready
G2 LeaderCapterra ShortlistSOC-2 Compliant

Migration Flow

A practical migration plan from Benchmark Email to Bento

This guide follows a simple sequence: export cleanly, map data correctly, then validate before cutover. No generic product pitch, just the steps your team needs.

1Export from Benchmark Email
2Transfer and map in Bento
3Validate and launch

Stage 1

Export checklist

  1. 1Log in to Benchmark Email

    Sign in at BenchmarkEmail.com with an account that has access to all lists and reports.

  2. 2Export your active contact lists

    Go to Contacts then Lists, open a list, use the export or more options menu, and download the list as a CSV file.

  3. 3Export unsubscribed and bounced contacts

    Filter contacts by status for unsubscribed and bounced and export them to separate CSV files.

  4. 4Document your automations and drip campaigns

    Open each automation or Automation Pro journey and capture screenshots of triggers, delays, and email content.

  5. 5Collect templates and forms you want to keep

    Open important email templates and signup forms, copy the content or HTML you care about, and save brand assets.

Export Steps
Export checklistBenchmark Email → Bento
1
Log in to Benchmark Email
2
Export your active contact lists
3
Export unsubscribed and bounced contacts
0 of 5 steps complete
Data Transfer
Migration coverageBenchmark Email → Bento
Subscribers
Pending
Tags
Pending
Custom Fields
Pending
Automations
Pending
Templates
Pending
Commerce Data
Pending
Transferring data from Benchmark Email...

Stage 2

Data portability map

Know in advance what imports directly and what may require a rebuild.

SubscribersFull transfer
TagsFull transfer
Custom fieldsFull transfer
AutomationsRebuild in Bento
TemplatesRebuild in Bento
Email historyNot portable
Commerce dataNot portable

Stage 3

Validate and cut over

Treat cutover like launch QA. Validate your highest-risk paths first, then move sending traffic.

Send a seed-list test from Bento and verify rendering, links, and tracking.
Compare list and segment counts against Benchmark Email before your first live send.
Rebuild high-value automations first, then test each trigger path before cutover.
Keep Benchmark Email running for a short overlap while you monitor deliverability in Bento.
Migration Process
White‑glove migrationETA: 24–48 hours
0%
Bento
Contacts & TagsPending
Custom FieldsPending
AutomationsPending
24-48 hour white-glove migration
Migration

Switching from Benchmark Email can be done in one focused session

We help you map lists, rebuild key automations, and validate deliverability before cutover so your first week on Bento is smooth.

Your current ESP
BentoBento
Progress0%
Contacts and attributesPending
Lists and segmentsPending
Templates and flowsPending
Sending setupPending
Migration complete! Ready to send.

Operator Notes

Benchmark Email to Bento language map

Keep this open while rebuilding flows. It maps terminology and highlights what to do first during migration QA.

Benchmark Email→Bento
  • ContactPerson

    An individual in your database.

  • ListTag

    Bento uses flexible tags instead of static lists.

  • SegmentSegment

    Dynamic groups built from fields, tags, and events.

  • Email CampaignBroadcast

    A one time email send to a target audience.

  • Automation Pro JourneyAutomation or Sequence

    A multi step workflow that reacts to behavior.

  • Signup FormForm or Capture Widget

    The way new people join your list from your site.

  • Suppression ListSuppressed People

    Contacts you keep but never email, such as unsubscribed and bounces.

Tips

  • Clean your Benchmark exports before importing so you remove obvious bad or inactive addresses.
  • Use Benchmark lists as a guide for the tags you create in Bento.
  • Rebuild only the automations that still matter to your strategy instead of copying everything.
  • Send a warm welcome or reintroduction campaign once your contacts are live in Bento.

Watchouts

  • Automation workflows and drip series do not migrate automatically and must be rebuilt in Bento.
  • Email level performance history stays in Benchmark and is not imported.
  • Landing pages, surveys, and form designs need to be recreated using your site or other tools.

Keep Exploring

Other migration playbooks

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Ready to leave Benchmark Email?

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