BentoMigrate from Benchmark Email to Bento
Step by step guide to move from Benchmark Email to Bento. Export contacts, suppression lists, and key automations so you can switch tools with confidence.
Migration Steps and Data Transfer
DATA TRANSFER
What transfers from Benchmark Email?
Here's what data we can migrate from your current platform to Bento.
Contacts & Segments
All your subscribers, tags, and custom fields transfer seamlessly.
Email History
Email history transfers partially based on platform limitations.
Commerce Data
Commerce data may require reconnection to your store.
STEP-BY-STEP
Export from Benchmark Email
Follow these steps to export your data and prepare for migration.
1. Log in to Benchmark Email
Sign in at BenchmarkEmail.com with an account that has access to all lists and reports.
2. Export your active contact lists
Go to Contacts then Lists, open a list, use the export or more options menu, and download the list as a CSV file.
3. Export unsubscribed and bounced contacts
Filter contacts by status for unsubscribed and bounced and export them to separate CSV files.
WHY SWITCH
Why migrate from Benchmark Email?
Here's why teams are making the switch to Bento.
Reason 1
All features included from day one, including automation, transactional email, and deliverability tooling.
Reason 2
Built-in deliverability infrastructure with batching and paused sending to protect your sender reputation.
Reason 3
All features from day one including anonymous tracking, live chat, shared inboxes, free validation, and a real operator community.
TERMINOLOGY & MIGRATION GUIDE
Benchmark Email → Bento Translation
Different platforms use different terms. Here's how Benchmark Email concepts map to Bento, plus tips for a smooth migration.
An individual in your database.
Bento uses flexible tags instead of static lists.
Dynamic groups built from fields, tags, and events.
A one time email send to a target audience.
A multi step workflow that reacts to behaviour.
The way new people join your list from your site.
Contacts you keep but never email, such as unsubscribed and bounces.
Migration Tips
- Clean your Benchmark exports before importing so you remove obvious bad or inactive addresses.
- Use Benchmark lists as a guide for the tags you create in Bento.
- Rebuild only the automations that still matter to your strategy instead of copying everything.
- Send a warm welcome or reintroduction campaign once your contacts are live in Bento.
Watch Out For
- Automation workflows and drip series do not migrate automatically and must be rebuilt in Bento.
- Email level performance history stays in Benchmark and is not imported.
- Landing pages, surveys, and form designs need to be recreated using your site or other tools.
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Other Migration Guides
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