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Bento Shift4Shop & 3D Cart Integration

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Overview

This integration connects your Shift4Shop (3dcart) store to Bento. It tracks key store events for your subscribers, updates their data, and records lifetime value (LTV).

Requirements

  1. An approved Bento account
  2. A Shift4Shop account
  3. The Bento tracking script - for user tracking on the website
  4. Webhook endpoint - Syncs purchase events to Bento

Tracking Script Installation

1
In Shift4Shop
Head to the Content -> Site Content from the Shift4Shop menu.
2
On the Site Content screen
Scroll to the bottom and you should see options for Header & Footer. Click that.
3
Turn off WYSIWYG mode
When the header and footer editor opens, make sure to turn off the WYSIWYG mode as it can cause issues when you paste in the tracking code.
4
Copy the Tracking Script
Copy the Tracking Script. If the snippet contains a site_uuid placeholder, replace it with your site UUID from the Bento Teams screen.
5
Paste the Tracking Script
In the Global Header text field paste in the tracking code. Double check that it looks the same as what you copied from Bento.
6
Save the Header
Click save. You should see the tracking code saved in the Global Header field.

Webhook Setup

1
In Shift4Shop
In the Shift4Shop menu select Modules
2
On the Modules screen
In the search area type webhooks, and click settings button for the webhook module.
3
Create a Webhook
When the webhook settings opens, you will want to click the add webhook button.
4
Configure the Webhook
In the create webhook screen, you will want to name the webhook Bento
5
Define the Event type
In the events drop down, select order new
6
Set the Webhook URL
In the Webhook URL field, paste the Bento Webhook URL, be sure to substitute the site_uuid with the correct site you want to send events to from your account teams screen if it's not already there.
7
Select the Format
Make sure the format selected is json
8
Save the Webhook
Save your new connection

How the connection works

When a user browses your Shift4Shop site, the tracking script sends $page events to Bento. Once that user authenticates, those events are attributed to the correct subscriber. When the user places an order, the webhook you configured sends it to Bento as a purchase event. You can use these purchase events to track LTV and trigger automations and flows.