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Tags

Tags are essential data labels that empower you to effortlessly monitor a subscriber's journey, such as whether they have made a purchase, completed an onboarding step, or advanced through a drip campaign. These versatile tags allow you to not only segment but also perform detailed queries on the users they are assigned to. By leveraging tags, you can create highly targeted marketing strategies, personalize user experiences, and gain deeper insights into customer behavior. The ability to dynamically apply and update tags ensures that you maintain an up-to-date and actionable view of your audience.

Available Endpoints

MethodEndpoint

GET/fetch/tags

Get Tags

List tags in your account.

POST/fetch/tags

Create Tag

Create one custom tag.

DELETE/fetch/tags

Delete Tag

Discard one tag by name.

The Tag Model

The tag model is a simple named data point you can use to tag subscribers.

Properties

Name
name
Type
string
Description
The name of the tag

GET/v1/fetch/tags

Get Tags

Returns a list of tags in your account.

Response

Returns a list of Tags in your account.

POST/v1/fetch/tags

Create Tag

Creates a custom tag in your account.

Only a single tag can be created at a time.

Required Attributes

Name
name
Type
string
Description
The name of the tag to create.

Response

Returns the details of the created Tag.

DELETE/v1/fetch/tags

Delete Tag

Discards a tag in your account.

Send the same tag.name payload shape as create, but use the DELETE method.

Required Attributes

Name
name
Type
string
Description
The name of the tag to discard.